Client

Chewology

Type

Project

Industry

Restaurant

About the Brand

SERV, a pickleball-based entertainment center in Overland Park, Kansas, already had a great presence based on the physical location alone, but we were ready to turn up the volume. Overall, we found the biggest issue with a lack of cohesion among brand visuals. By streamlining SERV’s overall look and feel with clarity in color and application, we translated the brand across multiple mediums. This helps focus intended messaging, build brand recognition and consistency, and provide a platform for long-term evolution and growth.

How We Made It Happen

Visual Identity: A bold, confident design with an unexpected color palette that breaks free from the usual corporate playbook.

Brand Messaging: Clear, compelling, and action-driven messaging pillars that connect MaryAnn’s expertise to the needs of her audience.

Supporting Assets: From custom presentation templates to workshop materials, we armed MaryAnn with everything she needed to lead with confidence and consistency.

The result? A brand that doesn’t just represent MaryAnn’s mission—it supercharges it. It’s bold, it’s fearless, and it’s ready to make an unforgettable impact.