Cart 0

this is who we are.

the story

If you've been a long time follower, you'll know that Hello Big Idea evolved from The Blog Salon in September of 2015. From teacher and part-time freelancer to full-blown business and team members. Our journey hasn't been easy but it's sure fun to look back and see how far we have come. 



Start blog. Play with design. Figure out it's kinda fun. Launch Etsy site. Get first blog design client. Fake way through process and installation.


Create confusing and mediocre design website. Start picking up a few blog design projects. Make 536 mistakes. Blog a lot.


Launch The Blog Salon. Fake way through WordPress. Make 859 mistakes. Google, a lot. Discover Squarespace.


Revamp The Blog Salon a few too many times. Pick up pace. Google some more. Take WordPress course. Build processes.


Start brainstorming plan to do something bigger and better. Quit teaching job. Move to Jamaica. Move back to KC. Launch HBI. 


Grow grow grow! Meet Lauren. Start hiring creatives to build HBI. Launch DIY Squarespace themes and 2 day website workshop.



Start dreaming bigger. Realize there is no limit on success. Move into our first studio space. Hire a project manager. Keep doing badass work. 

Follow us on social media to keep up with 2017 in real time.


Ashley Creative director

Team Leader  •  Design Guru  •  Coffee Drinker

Ashley is born and raised in Kansas City and is passionate about being creative, authentic and helping people follow their dreams. But what if we told you that Ashley was a high school business teacher before launching Hello Big Idea? She has no formal training in brand, web or graphic design. She no longer uses the degree she worked so hard for in college. All she had was a passion for design and a desire to work for herself. Hello Big Idea is truly a labor of hard work and dedication that has been created through lots of late night computer hours, Googling answers to problems, along with networking and strategizing. Ashley dreamed big and HBI has become something more than ever expected.

the team
HBI071317273 copy.jpg

Lauren Pusateri


Lauren's a genius behind the lens. And not in the "I'm going to take a pretty family photo for you". We're talkin' studio, lights, camera, action style. She can turn the most average of things into insanely tact sharp images. Check out her work at


Dana Cohen

Project Manager

Dana is the ultimate organizer. She manages our overflowing inbox with grace and the most positive attitude. She loves a good pair of colorful tights, mixing patterns and she's one talented illustrator. Dana is a little bit OCD, really funny and always the first on in the studio each morning.


Tiffany Anderson

Graphic Designer

Tiffany is a total design badass. This girl has the best sense of humor, rolls with the punches and all the skills to make brands come to life.  She's the girl that can always bring the fun! She's a momma, lover of coffee and this girl loves to laugh.


Sydney Sanders

Design Intern

Anna keeps us listening to the hippest tunes and down with the coolest lingo. She's the fresh young brain we love having around. Anna is our social media guru and helps to manage many of our accounts. She's a Jayhawk and graduates from KU this Spring.

Screen Shot 2017-02-07 at 10.01.53 PM.png

Kevin Mahenry

Adorable Intern

Kevin is lazy and a horrible typer but makes up for his lack of office skill in cuteness. He loves a good walk around the block, socks, playing ball and laying on laps. Kevin also writes and sends our email newsletter updates! Check out his hashtag on Insta - #weinerdogkevin


This is our super fun space.


hire us

Are you ready to get down and dirty with some seriously beautiful design?

join the team

We're fun and unique and we may just have the perfect opening for you.